Blog

That was the title of a recent article in The Huffington Post. However, this debate has been going on in the digital marketing industry for a while. Some marketers believe that traditional trying-to-rank-for-particular-keywords SEO is still alive and well. Whilst others believe it is out the window with other search techniques taking its place. What […]

There’s one question every online marketer fears. “Why is my website not ranking for such-and-such keyword?” It’s a fair enough question and one every client has the right to ask. But as anyone in the search engine optimisation (SEO) game knows, it’s one without an easy answer. You’ve spent weeks working out a kick-ass keyword […]

Since the dawn of Social Media time, Facebook users have been on a quest to find a solution to the ever-awkward conundrum of liking or sharing a sad, upsetting and (in all likelihood) sensitive post. After years of begging, pleading and explaining that “liking” a natural disaster just simply isn’t cricket, Facebook finally announced that […]

AdWords, Facebook, Twitter, Pinterest, LinkedIn, Instagram – not since the invention of the printing press have we seen a more innovative, effective way of communicating with the masses. It’s not surprising then that marketers and entrepreneurs are calling online marketing the “next big thing”. But in this world of clicks, likes, shares and comments, how important […]

Pinterest – Manage Social Media All hail Pinterest – the king of social media conversions. Still confused about how to manage social media and optimise your business account? We share 3 tips on how to use Pinterest to grow SEO in our latest blog. Any marketer worth their salt knows the importance of social media. […]

Project Management Resource In the age of e-commerce, it’s no longer viable to commission a pretty website and leave it at that. A successful web build will have other strategies factored in – such as a CMS migration plan, or indeed setting up a site to be search engine sound. But, with the looming task […]

Search Engines Optimisation – SEO It can seem like Google and other major search engines are changing the rules every five minutes, and the truth is they pretty much are. So, how can you stay on top of things? We share 5 simple tips on search engines optimisation to improve your SEO ranking!   Complete your […]

How to Make a Website User Friendly As marketers, we’ve seen some really beautiful websites. But there’s one problem. They don’t convert – and it’s all down to the user experience. If you’re planning a reboot of your online brand, then your website is going to be your most valuable asset. In our latest blog, […]

The Google Algorithm Google may have announced that another big SEO algorithm is several months away, but in reality, any digital marketer that has a handle on understanding SEO algorithms knows that things can change from one day to the next. For any digital marketing novice, a quick search of SEO algorithms will instantly open […]

Online Marketing – The Connection be SEO & PR There’s no doubt about it -the marketing and PR hybrid continues to evolve and as such, many companies are finding their strategies direly outdated. As online presence continues to grow in importance, we look at the relationship between PR and SEO and what it means for […]

Who should do my Blogging? – the big question! In the digital age, it’s hard to tell the difference between a legitimate press request and a chancer disguised as a “blogger” attempting to get a freebie with minimal effort. We share our tips for helping you suss out authentic, quality bloggers from those simply looking […]

Blogs written- what next? So, you’ve mastered the fine art of attracting a blogger to write outtanding blogs, but how can you take your blogger outreach to the next level? In our latest blog, we share a few tips to help you get started. Talk to Your Bloggers It might sound obvious, but often brands forget […]