Blog

A few weeks ago, die-hard Twitter fans were shocked by the news of a proposed change to Twitter’s news feed timeline. Since the dawn of Twitter time, tweets have been ordered in reverse chronological order.

The world of internet blogging grows every day. Blogging is far from being a dead art form – in fact, more and more are being created every day! This is because blogs are a great way to bring people onto your website by giving them information on topics that interest them. And the key to people finding this relevant information on your pages is to make sure you get ranked highly on Google or Bing search results. 

POSH Communication has taken the digital marketing world and mixed it with some spectacular Scottish history. We proudly welcome Roxburghe Estate and Floors Castle to our portfolio of luxury hospitality providers and destination marketing. Through Social Media Agency excellence, PR perfection and strategy success we will take the historic Scottish venue of Floors Castle in […]

Pay per click advertising is the future of online marketing. We’ve heard it time and again. If you’re not advertising online, you’re losing out to companies that are. It’s nothing new. But it’s more important than ever before. The online world is changing. And if you want to outrank your competition, you need to pay […]

Semi-colon, hyphen, closed brackets. 😉 Love them or hate them, emojis are here to stay. As a quick and easy way to express the way we feel, emojis have become key communication tools in the online world. Especially when it comes to social media marketing in 2016. As we continue to delve deeper and deeper […]

We all know that when it comes to content writing, the better it is, then the more it works. With blogging, social and digital content, the better your writing, then the more engagement you get, which in turn means, the better you and your company are. Although it may not be as easy as it […]

It’s no secret. The online world is changing. And it’s changing faster than we think. Gone are the days of old-school dial ups and offsite server backups. Today, the online world is a myriad of social platforms, wireless connections and synchronised backups onto a seemingly mythical cloud. And with a world wide web of information […]

When it comes to social media for business, leveraging the power of Twitter isn’t always easy. Designed to connect people “in the moment”, Twitter is limited by the number of characters you can use, images you can upload, people you can tag and the overall short lifespan of a tweet. Even when you get everything […]

When it comes to social media marketing, more often than not, companies tend to focus all their attention on the more “social” social media platforms. Facebook, Twitter, YouTube, Pinterest and Instagram have always been key social media players. While LinkedIn has always been regarded as the social refuge for disgruntled employees looking for a new […]

1. Creating great content doesn’t cost a lot While it’s true that writing a page of perfectly optimised copy for your website is a lot more cost-effective than a print or TV ad, too often brands cut corners in an attempt to cut costs. Many even try hamming out quality, engaging content themselves. Remember, when […]

Meta descriptions are important marketing messages which are intended to give the user a snippet of what they can expect to find by clicking on your website. So we’re asking – why are they so important? Well, if the marketing message isn’t there, then why should a potential customer click through to your site and […]

As 2015 draws to a close, most people in the SEO business are drawing their own conclusions about what to expect in the New Year. By now you’ve wised up to the latest Panda update to be released from the Google zoo. You’ve mastered the art of user optimisation, installed all the latest plugins and updated […]